It all started when I answered a temp ad for a receptionist position in a fashion company. That position happened to be in the PR department of famed fashion house DKNY in New York City.
Since then, I have worked with such names and brands as Versace, Howard Stern, Tony Hawk, WD, Barrett-Jackson, Make-A-Wish, Targus, Broadcom, and countless others.
Who am I? I am a copywriter and editor, digital content creator, PR and digital marketing expert, brand and messaging strategist, and for a little extra “oomph”, a certified business, entrepreneurship, and personal growth coach.
I love to use words and my experience to help companies create content that inspires and engages their audience, increases sales, and enhances the lives of those they serve.
As a purpose-driven professional, I serve the community through mentoring students at local universities and the nonprofit animal rescue I co-founded called Paw Prints in the Sand.
My Values & Beliefs
I believe that there is still a place, if not a need, for good, honest copywriting. I am a grammar freak who’s passionate about the proper use of the English language. However, I’m not afraid to get down and dirty with some slang and conversational writing to better engage your audience.
Nothing means more to me than being true to your word, honest, and having strong ethics and moral values. Always do the right thing even if it’s not the popular to thing to do.
Giving it all I've got
I give 150% and then some to everything I do. I am passionate about your results and exceeding your expectations. There’s no such thing as under-delivering. Leave that to the “quiet quitting” crowd.
Being of service
Every act of giving matters. I say that all the time with the nonprofit organization I co-founded, and it’s true! There is no act too small when it comes to giving back and making a difference. I thoroughly enjoy being of service to my clients and helping them grow their business.
My Strengths & Capabilities
- Extensive experience in writing various communications materials including scripts, speeches, blogs, newsletters, press releases, Op-Ed pieces, byline articles, feature stories, class curriculum, social media posts, websites, landing pages, etc.
- A strong reputation as a skillful copywriter and copy editor.
- Superior organization, leadership, and communication skills.
- A varied skill-set that offers a 360 approach to my work.
- An avid researcher who thoroughly enjoys seeking and learning.
- Creative thinker and an excellent communicator.
- Technologically proficient.
My tenacity and exemplary work ethic combined with my ability to overcome various challenges and deliver unprecedented results allow me to play a critical role in any fast-paced environment. I enjoy co-creating with a team while being a self-starter who can “take the bull by the horns” and get the job done efficiently and effectively.